The growth of tourism in recent years has provided both many
benefits and drawbacks to those countries that have experienced significant
changes in the number of tourists visiting their country each year. And here, I
will discuss the impact of tourism on national economies. There are many
reasons for such a growth in global tourism, for example; increases in the
disposable incomes of millions of people, the expansion of budget airlines,
such as easyJet, the greater cultural and social awareness of foreign entities.
However, how beneficial is tourism to an economy? Before we look at a case
study, I should specify the difference between the tourism economy and the
tourism industry. The tourism economy includes all payments and those employed
indirectly from tourism. For instance, those who make the carpet for a new
hotel that has been built specifically for tourism. Whereas the tourism
industry includes only the payments directly attributed to tourism and those
directly employed in tourism, for instance, holiday reps.
Taking Spain as an example, over the past 40 years, Spain's
tourism economy has grown to be the second largest in the world worth
approximately $US237,898 million which was about 15.3% of Spain’s GDP (gross
domestic product) in 2010. The tourism industry employed around 1,280,000
people in 2010 compared to the nation’s whole tourism economy which employed
around 3,205,000 people. Now, these figures are vast and show just how
important tourism is to the Spanish economy, with 14% of the total population
employed in the tourism economy. The multiplier effect of this figure should
not be underestimated, the growth of tourism certainly helped Spain to develop
its economy into one of Europe's biggest.
Despite this, recent trends of tourism have led to Spain to
become second choice for many as they search for a greater cultural experience.
The ideology of crowded Spanish beaches in Benidorm has become a horror for
many, although still attracting many of those wanting a home-from-home
experience in the sun, with the likes of Tesco's and McDonald's along the beach
front.
So what next for Spain? As we all know, Spain's economy has
been suffering recently with a 57% unemployment rate for those under 25, so in
order to help kick-start the economy again, it is necessary that Spain attempts
to diversify into different market segments of tourism, whilst maintaining its
utilisation of the main attraction factor for many - the Sun. Perhaps more
emphasis on the budding ski resort of Sierra Nevada near Granada in Southern
Spain, or maybe even promoting more of its cultural festivals such as the
'Running of the bulls' in Pamplona. Whatever the Spanish government resorts to,
it is important Spain maintains its tourism economy, and sustains (or
preferably increases) the current levels of income it brings into the economy.
Spanish Unemployment Rate |
References:
http://www.ft.com/cms/s/0/83fc03d8-c919-11e2-bb56-00144feab7de.html#axzz2XX1oQnnr